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W.M. Cline Company



  • Usage: 1938 - circa 1970s - 1979


The W.M. Cline Company of Chattanooga, Tennessee was established in 1938 by Walter Matson Cline, Jr. who took over the family business, Cline Studios. Cline Studios produced photographs for local newspapers and advterisers, and in 1938, Cline began published postcards using the images taken by his father and himself. In 1958, Cline opened a color plant. The company stopped producing postcards in the 1960s or 1970s.

Western Carolina University. "Picturing Appalachia." Hunter Library Digital Collections. Accessed April 8, 2015.

Found in 4 Collections and/or Records:

Chattanooga and Lookout Mountain postcards

Identifier: MS-100
Scope and Contents

This collection includes 14 color postcards of Chattanooga, Tennessee published by W. M. Cline.

Dates: circa 1938-1984

Chattanooga, Lookout Mountain, and Chickamauga Battlefield postcards

Identifier: MS-090
Scope and Contents

This collection contains 23 postcards of Chattanooga, Tennessee from the 20th century.

Dates: 1900s-1970s

Chattanooga, Tennessee postcards, undated

 File — Folder: MS-000-007
Identifier: MS-000-007
Scope and Contents

This file contains five postcards depciting Chattanooga, Tennessee and Lookout Mountain, Georgia dating from circa 1930 to 1959.

Dates: undated

Scenes in Rock City Gardens, Lookout Mountain photographs, undated

 File — Folder: MS-000 002
Identifier: MS-000-02
Scope and Contents

This file contains photographs of Rock City and Lookout Mountain in Chattanooga, Tennessee published by the W. M. Cline Company.

Dates: undated

Additional filters:

Archival Record 2
Collection 2
History -- Tennessee -- Chattanooga -- Pictorial works 2
Tennessee -- Description and travel 2
Advertising -- Tourism 1
Lookout Mountain (Appalachian Mountains) -- Pictorial works 1
Postcards -- Tennessee -- Chattanooga 1